#3395

Asynchronous (Online) Culture & Cross-/Intercultural Perspectives Poster Presentation (Asynchronous)

Commercials and Signs as ESL/EFL Teaching Tools

Fri, Apr 28, 12:00-Thu, Jun 1, 00:05 Asia/Seoul

Many ESL/EFL learners are unaware of the societal issues associated with English-speaking cultures. This creates a gap in the learning process because they are unable to understand specific references or discussions within the new culture (Bastos et al., 2022). ESL/EFL teachers have a responsibility to fill the gap by providing the students with tools that will support their learning. This asynchronous poster presentation aims at using commercials in media and various signs as learning tools to support ESL/EFL learners for their intercultural adaptation. Commercials in media and various signs can be used in ESL/EFL classrooms to help the students increase cultural awareness because they involve current events and language, which cannot be found in textbooks. The students can listen to the commercials or see various signs and discuss the themes within them. A variety of ideas to use commercials in media and signs will be provided through the presentation.

  • Peter Byun

    Dr. Peter Byun is a professor in the TESOL program at Alliant International University. He graduated with a Ph.D. in Linguistics with a focus on second language acquisition (SLA) from the University of Illinois at Urbana-Champaign after he received his two MA's in Teaching English as a Second Language (TESL) and in linguistics from the same university. He has taught various groups of English Language Learners and Korean language learners as well as TESOL master and doctoral students. He also worked as an ESOL coordinator in a preservice teacher education program and has developed various TESL/TEFL certificate and master programs.